To create a new AdSense ad unit that you can manage within your account, follow the steps below.
2.
Visit the My ads tab.
3.
From the sidebar, choose your product. If you simply want to
display ads on your website, choose "Content."
4.
Click +New ad unit.
5.
Name and customize your ad unit.
View details about the settings.
o Name: Provide a
unique name and description that will help you find this ad unit later.
o Ad size: In general, wider ad units perform better. We
encourage you to choose one of our recommended ad sizes, which have shown to
perform well across a variety of sites.
o Ad type: We encourage you to display both text and image ads.
By displaying more ad types, you can earn
more revenue.
o Backup ads: When no
targeted ads are available, you can choose to display another ad or color
instead.
CHANNELS
Custom channels overview
Custom channels allow you to
track the performance of specific groups of ad units. You design your own custom
channels and use them to view the performance of ad units in ways that are
meaningful to you. Here are a few examples of ways you can group and track ad
units with custom channels:
·
Ad sizes and colors
·
Location of ads on a page -- left
side vs. right side, embedded in content or above it
·
Page topics -- articles about
sports vs. entertainment
You can also turn any custom
channel into a targetable ad placement where
advertisers can specifically choose to display their ads.
Creating
custom channels
There are two ways to set up a custom channel to track
ad units:
·
When you create or edit an ad
unit, you can add a custom channel to track that ad unit.
View instructions
1.
Visit the My ads tab.
2.
To add a channel to an existing
ad unit, select that ad unit. To create a new ad unit, click "New ad
unit."
3.
In the Custom channels section,
click "Create new custom channel".
4.
Give your custom channel a name
that clearly describes what types of ad units you are tracking with the channel
and will help you identify it later. For example, car_pages or
blue_skyscrapers.
5.
Choose any additional ad units to
track with this channel by clicking "add."
6.
If you'd like this custom channel
to appear to advertisers as a targetable ad placement, check the
Targeting box and enter the requested details. Or, leave it unchecked to create
a custom channel for tracking purposes only.
7.
Save your new custom channel,
then continue to customize and save your ad unit.
8.
The performance of this ad unit
will now be tracked with your new custom channel.
·
Create a custom channel, then add
ad units to track with it later.
View instructions
1.
Visit the My ads tab.
2.
From the sidebar, choose Custom channels
3.
Click "New custom
channel."
4.
Give your custom channel a name
that clearly describes what types of ad units you are tracking with the channel
and will help you identify it later. For example, car_pages or
blue_skyscrapers.
5.
Choose ad units to track with
this channel by clicking "add." You can also return to this step to
add ad units later.
6.
If you'd like this custom channel
to appear to advertisers as a targetable ad placement, check the
Targeting box and enter the requested details. Or, leave it unchecked to create
a custom channel for tracking purposes only.
7.
Save your new custom channel.
Viewing
reports for custom channels
Since you've created a custom channel to track the
performance of specific ad units, it's important to know how to view a custom
channel report.
1.
Visit the Performance reports tab.
2.
From the sidebar, select Common reports and click Custom channels.
3.
Click a custom channel in the
table to view more detailed statistics.
You can also combine the Custom
channels report with the countries dimension. Data is available for this
combination from March 9, 2013, onwards.
o Ad style: Choose an ad style that complements your page. (View tips.) You can also
set a different font face, font size, and corner style, or just use Google
defaults.
6.
Click Save and get code.
7.
Choose the code type that you want to use:
o To use the
current AdSense ad code, leave the code type set to "Synchronous."
o If you want to
use the new asynchronous ad code, select
"Asynchronous BETA" from the Code
type drop-down.
If you've chosen to create a responsive ad unit, you won't see
the Code type drop-down in
the “Ad code” box. Responsive ad units only use asynchronous ad code.
8.
Copy and paste the ad code into the HTML source code of your pages where you'd like ads to
appear. If you're not sure how to do this, you might want to review our Code Implementation
Guide.
Once you've saved your website,
ads will appear within a few minutes. If you need to change the settings of
this ad unit in the future, you can edit it from the list of content ads under
the My ads tab.
